SOCIAL MEDIA TRAINING FOR HOTELS. UNLOCKED.
DOES THIS SOUND FAMILIAR?
- Not sure if your team is using the right strategies and tactics
- Social media reports are confusing and hard to read. Are you getting an ROI?
- You're publishing a lot of content, but not seeing results
- You don’t have hours each day to stay current on social media marketing trends
- Influencers keep reaching out for free stays, but you don't know which ones are worthwhile
- There are so many tools, but which ones do you really need?
- You don’t have the budget to hire an agency or outside support
INTRODUCING KEYCARD ACADEMY
- Hours of walk-through videos covering everything your team needs to know
- Download cheatsheets, templates, and examples
- Access to a community of hotel marketing professionals
- Manage multiple team members
- Report on progress and achievements
General Enrollment begins soon. Academy starts Jan 1, 2020. Founding members get in for only $697.
Lifetime discount for founding members. Learn more by joining our launch list today.
MEMBERSHIP INCLUDES
24/7 access to courses & materials
Monthly office hours with a Casual Fridays social media expert to ask questions
Coverage of Facebook, Instagram, Twitter, YouTube, LinkedIn, and more
Strategy Discover how to create and implement a social media marketing strategy that aligns with your hotel's business objectives.
Content Publishing Learn best practices for creating and publishing content on the newsfeed and stories.
Influencers When is it the right time to use influencers? How to select, evaluate, and communicate with them for successful campaigns.
Messenger Bots Using messenger bots correctly can be a challenge. Learn when and how to automate answers to questions.
Community How to interact with your audience and guests online. From review management, to negative comments, and direct messages.
Advertising Ads are an absolutely essential part of successful social media marketing. Learn to run ads on Facebook, Instagram, YouTube and LinkedIn that drive awareness, engagement and bookings.
Tools The best tools for creating and scheduling content, managing your social media, reporting and analytics and more.
Reporting Understand which metrics matter. Set the right frequency to review reporting and make sure the right data is being presented.
Lifetime discount for founding members. Learn more by joining our launch list today.
UP-TO-DATE
The social media landscape is rapidly changing. What worked last year, won't work this year. Your team needs to stay current and focus on things that will serve your business objectives.
In addition to updated training materials, our monthly "office hours" give your team a chance to ask questions and get answers.
HOSPITALITY FIRST
Our materials and training are built with hotels in mind. From F&B photography, to wooing event planners, to booking ads, we're covering topics your team needs to know.
TRAINING BY PROFESSIONALS
Our agency has worked with over 200 hotels over the last 10 years delivering strategy, content, ads, and community management to successfully put heads in beds. Along the way, we've learned what works and what doesn't.
Our team is ready to help your team.
SOCIAL MEDIA FOR HOTELS. UNLOCKED.
Keycard Digital Marketing Academy is the best way to give your team the training and tools they need to make your hotel successful on social media.
Lifetime discount for founding members. Learn more by joining our launch list today.
MEMBERSHIP
$997 per year (per associate)
FOUNDING MEMBERSHIP
$697 per year (per associate)
Enroll by Oct 31, 2019
Lifetime discount
30-day money back guarantee
General Enrollment begins soon. Academy starts Jan 1, 2020.
Founding Membership offer ends in
© 2019 Casual Fridays
The depth of knowledge, training, and expertise we receive from our program with Casual Fridays is fantastic. Their level of professionalism is top-notch, and they are definitely industry experts when it comes to social media marketing.
–Ilsa Butler, Chief Marketing Officer, Evans Hotels